Selling a Property
Selling is not about chasing the highest possible asking price.
It’s about positioning correctly, attracting the right buyers,
and managing risk throughout the process.
What this service focuses on
Selling
• Pricing strategy based on current buyer behaviour
• Honest guidance on timing and market conditions
• Marketing and positioning aligned with the target market
• Managing enquiries and filtering serious buyers
• Evaluating offers beyond just price
• Oversight of the process from listing to transfer
WHAT I DELIBERATELY AVOID:
• Inflated pricing to secure a mandate
• Pressure tactics or false urgency
• Over-marketing without strategy
• Guarantees that can’t be controlled
BUYING
Buying well is often about avoiding the wrong property,
not just securing the right one.
I work with buyers who want clarity on value, risk
and negotiation — not pressure.
Buying
WHAT THIS SERVICE FOCUSES ON:
• Interpreting asking prices versus market value
• Identifying potential risks in listings and locations
• Guidance on structuring offers and negotiations
• Managing communication between all parties
• Helping buyers stay objective in competitive situations
WHAT IT IS NOT:
• Pushing buyers into deals
• Overselling properties
• Creating artificial urgency
Renting & Landlord Support
Rental decisions affect cash flow, tenant quality
and long-term flexibility.
I work with landlords who want realistic rental values,
clear expectations and reduced risk.
WHAT THIS SERVICE FOCUSES ON:
• Rental price guidance based on current demand
• Advice on tenant suitability and lease considerations
• Guidance on rent vs sell decisions
• Support navigating rental-related processes.
Not every property should be rented out.
Where selling or holding makes more sense, I’ll advise accordingly.
A Note from Shireen
Property decisions have long-term consequences.
My role isn’t to rush you into anything, but to give you clarity
so you can decide what makes sense for you.
If you’re unsure about your next step, starting with accurate information
is the safest place to begin.
Clarity Before Commitment
You don’t need to make a decision today.
Start with information, context and an honest conversation.